I worked closely with several managers in product, marketing, education, and engineering to develop various materials for a product line known as Motion 3D, which is an orthodontic bite corrector developed by Dr. Luis Carrière in collaboration with Henry Schein Orthodontics. It started with updating packaging for EU-MDR Compliance sales in Europe, and grew into creating the supporting materials for Doctors, Patients, Sales, Marketing, and educators, spanning across a huge array of collateral.
The Motion 3D patent expired in 2023, spurring a large number of competitor products to hit the market. In response, a new generation of bite correction went into development known as Motion Pro. I assisted heavily with the production launch - developing new logos, packaging, brochures, flyers, ad placements, and even worked on some 3D renders to allow the product marketing announcements to launch ahead of the product development itself . The scope of my work on the the Motion brand is far too broad to encapsulate here, but I tried to lay out samples that cover both the clean aesthetic of a medical device brand, as well as all those technical details needed to fully understand its use in an orthodontic practice.